Email marketing is the most effective form of digital marketing. Did you know that 72% of people prefer receiving promotional content through email rather than social media? Nothing has been proven to convert better than a well-written, visually compelling, personalized e-mail. The caveat: before you can reap the rewards of a powerful e-mail marketing campaign, you must have an e-mail list. And not just any e-mail list, a ROCKSTAR e-mail list that targets a group of subscribers who are genuinely interested in the type of service or product you are providing.
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